Improving the Google ranking of your website is done by a process called Search Engine Optimization, or SEO as it is commonly known. Having a new website built should only part of your Internet Marketing plan – because people still need to find it. Each website needs to be “search engine optimized” so the people looking for your product or service can find you and not your competition.
We’re always asked why we only mention Google and not Bing, Yahoo, AOL or any of the other search engines out there. Our answer is simple – when was the last time that you personally used a service other than Google to search something online? At last count, Google was responsible for approximately 67% of all search traffic on the Internet, that does not leave much for the others.